eCommerceMix design

Channel strategy

Decide where to play — 1P vs 3P, marketplaces vs DTC vs wholesale — with a model not a hunch.

Ideal for

Brands at an inflection point — about to add a channel, exit one, or restructure existing channel conflict.

What you get

Deliverables

What moves

How we run it

Same operating rhythm on every engagement. The work changes; the cadence doesn't.

Listen
We start with a working session to understand the goal, the constraints, and the politics. No discovery deck for its own sake.
Diagnose
We pull the data, talk to the team, and write a short plan — what's broken, what to leave alone, and the path to the metric you care about.
Build
We embed and ship the work alongside your team. Real artifacts, not recommendations to take back to your desk.
Operate
We run the program in the early innings, then transition to your team with documentation, scorecards, and a clean handoff.

Common questions