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Why Us?

Trusted Partner

At Ohana, we don't have clients—we have partners. We treat your business as our own, working closely and personally with you to help your brand succeed.

Tech-Forward Agility

With a suite of industry-leading third party software tools, we are able to pivot and adjust our strategies more quickly and easily than larger firms, saving you precious time and resources.

Hands-On Approach

As a boutique consulting firm, your success is our success. That’s why we are always willing to roll up our sleeves and get the job done. “Not my job” is not in our vocabulary.

Long-Term Commitment

We are committed to creating lasting relationships with our clients that grow over time, emphasizing close connections over “churn-and-burn” tactics.

Pricing Strategy Services

Competitive Pricing Analysis

Research competitor pricing, market trends, and customer demand to position your pricing strategically for maximum sales and profitability.

Dynamic Pricing Optimization

Implement real-time, automated pricing adjustments based on demand, competitor activity, and seasonal trends.

Multi-Channel Pricing Strategy

Optimize pricing across Amazon, Walmart, Shopify, brick-and-mortar, and wholesale channels to ensure consistency and profitability.

Price Testing & A/B Experimentation

Conduct split testing on different pricing models to determine the most effective price points for conversion and revenue growth.

Promotional & Discount Pricing

Develop effective sales promotions, limited-time offers, and discount strategies that drive conversions without eroding profits.

Psychological Pricing

Use pricing psychology techniques like charm pricing, bundle discounts, and decoy pricing to influence buying behavior.

Bundling & Upsell Pricing

Design product bundles, upsells, and cross-sell pricing models to grow basket size and increase average order value (AOV).

Subscription & Recurring Revenue

Design pricing models for membership programs, subscription services, and recurring billing to maximize customer lifetime value.

How It Works

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Get to Know Each Other

During the Discovery phase, our focus is on getting to know you and your business to learn how we can best help your team.

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Develop a Game Plan

Once we have an agreement in place, our next step is to align on goals and priorities and craft a tailored game plan designed to maximize the growth potential for your business.

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Execute and Iterate

With a plan in place, we begin to implement our strategy and build the foundation we will use to grow. We test and learn extensively during this period to iterate on our foundation and work the bugs out before we scale.

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Grow and Scale

With the proper foundation in place, our focus shifts to ramping up our efforts and pulling every growth lever we have to scale to new heights.

FAQ

Have questions about our services? See the answers to the most common questions below.

A pricing strategy determines how you price your products or services to maximize revenue, profitability, and market competitiveness. The right pricing strategy balances demand, cost, and perceived value to drive sustainable business growth.

We analyze market trends, competitor pricing, customer demand, cost structures, and profit margins to develop a customized pricing strategy that aligns with your business goals.

Cost-plus pricing sets prices based on production costs + a markup percentage to ensure profitability. Value-based pricing sets prices based on the customer’s perceived value of the product or service, allowing for higher margins in certain markets.

Price elasticity measures how sensitive customers are to price changes. If demand drops significantly when prices rise, the product is price-sensitive. We help identify the right balance to maximize revenue without losing customers.

While promotions boost short-term sales, excessive discounting can devalue your brand. We help design strategic discounting models that drive urgency without eroding long-term profitability.

We adjust pricing based on local purchasing power, currency exchange rates, import/export costs, and regional competition, ensuring profitability and market penetration in global markets.

Yes! We create pricing structures for memberships, subscription boxes, SaaS models, and recurring billing to maximize customer lifetime value (LTV).

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