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Why Us?

Trusted Partner

At Ohana, we don't have clients—we have partners. We treat your business as our own, working closely and personally with you to help your brand succeed.

Tech-Forward Agility

With a suite of industry-leading third party software tools, we are able to pivot and adjust our strategies more quickly and easily than larger firms, saving you precious time and resources.

Hands-On Approach

As a boutique consulting firm, your success is our success. That’s why we are always willing to roll up our sleeves and get the job done. “Not my job” is not in our vocabulary.

Long-Term Commitment

We are committed to creating lasting relationships with our clients that grow over time, emphasizing close connections over “churn-and-burn” tactics.

Amazon PPC Services

Proprietary Keyword Research

Uncover high-converting keywords to maximize ad performance.

Precision Bid Optimization

Adjust bids strategically to improve ROI and control costs.

Budgeting & Spend Controls

Manage ad spend effectively to maximize profitability.

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Tailored Ad Strategy

Develop customized PPC campaigns aligned with your business goals.

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Performance Reporting

Gain clear insights with detailed ad performance analytics.

Market & Competitor Research

Analyze industry trends to outmaneuver competitors.

Organic Rank Optimization

Boost rankings by integrating PPC with organic growth strategies.

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Brand Monitoring & Defense

Protect your brand from competitor targeting and unauthorized sellers.

How It Works

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Get to Know Each Other

During the Discovery phase, our focus is on getting to know you and your business to learn how we can best help your team.

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Develop a Game Plan

Once we have an agreement in place, our next step is to align on goals and priorities and craft a tailored game plan designed to maximize the growth potential for your business.

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Execute and Iterate

With a plan in place, we begin to implement our strategy and build the foundation we will use to grow. We test and learn extensively during this period to iterate on our foundation and work the bugs out before we scale.

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Grow and Scale

With the proper foundation in place, our focus shifts to ramping up our efforts and pulling every growth lever we have to scale to new heights.

FAQ

Have questions about our services? See the answers to the most common questions below.

Results vary based on competition and budget, but most sellers see improvements within a few weeks. We continuously optimize campaigns to improve performance over time.

A “good” ACoS depends on your business goals, product margins, and advertising strategy. For some sellers, a lower ACoS indicates strong profitability, while others may accept a higher ACoS to aggressively scale sales and improve organic rankings. The ideal ACoS varies by category, competition, and campaign objectives. We like to optimize for LTV/CAC ratios where possible to ensure every new sale is incremental to your business.

Typically, we focus on either reducing ACoS for higher profitability or increasing sales volume, as these goals often require different strategies. However, in some cases, we can achieve both by optimizing targeting, improving conversion rates, and refining ad spend allocation.

It depends on your product, audience, and goals, but Sponsored Products is usually the most effective for driving direct sales and improving organic rankings. Other ad types, like Sponsored Brands and Sponsored Display, can also be valuable for brand awareness, cross-selling, and retargeting. A balanced strategy often yields the best results.

Your PPC budget depends on your industry, competition, and objectives. A common starting point is allocating 10-15% of your monthly revenue to ads, but more competitive niches may require higher investment. We tailor budget recommendations based on your growth and profitability goals.

Increasing ACoS/TACoS often leads to higher visibility, increased sales, and improved organic rankings. However, the lift depends on factors like competition, product demand, and ad optimization. We analyze performance trends to predict the expected return on increased ad spend.

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